Focusing the Camera's Lens on Eyecare

​When my former UC Berkeley colleague Eric Craypo took over Berkeley Optometry Magazine, he transformed it from a hybrid research and news publication into a story-driven  magazine - an especially impressive feat for an annual. This year I wrote on a fascinating study about eyecare in rural India that was desperately needed and yet vastly underutilized. Photographic storytelling was a novel and hugely successful approach to solving the problem.

​Schor calculates that the clinic sees about 20,000 patients a year now, and that 10 to 15 percent of these patients are also screened or managed for vascular diseases, like diabetes and hypertension. “That’s a lot of previously undiagnosed or untreated people. [The LVPEI team] ended up doing much more than bringing in patients. They actually broadened the service,” he says. “They’re doing something that’s preemptively reducing risk of vision loss.”  Read more.

---